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For The Theme Park Proposal
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This web site illustrates the Caribbean Cultural Center. In my estimation and from discussions with others, it would be an excellent idea for a theme park. I would be interested in your examination of it and the marketing potential of such a development and even your partnership in promoting it. Let me tell you a little about the imaginative idea of the Caribbean Cultural Center. This theme park would be a large entertainment and educational enterprise with many different venues. I included the hallmark attraction of twelve Caribbean villages modeled after twelve island groups in the Caribbean and then a water park, aquarium, museum, theater, and numerous shops. Because you are dealing with the Caribbean, the water park and aquarium are perfect fun filled recreations. The shops that have an architecture appearance of an Old San Juan and a Little Havana are a given with any tourist attraction. The exhibit halls and theater are for visitors seeking cultural enrichment. All these venues are based on the unifying Caribbean theme and fit well together. The mission statement is “The Caribbean Cultural Center offers fun, relaxation and enlightened in one beautiful tropical setting.” Furthermore, the enviable statement “I’m going to Caribbean” conjures up a lot of wonderful images because it is a remarkable destination encompassing over thousands of islands and miles. But here at the Caribbean Cultural Center, there is no disembarking, jet lag, passports, and all the other headaches of traveling to Caribbean. Much more of the thesis and marketing material is scattered throughout the web site but this is it in brief. The Caribbean Cultural Center is in line with other theme parks around the United States. Most notably the Polynesian Cultural Center in Hawaii is the largest tourist attraction in Hawaii with a ticket price of $55. Over one million visitors a year explore the tropical villages based on unique Pacific islands such as Tahiti, Fiji, Samoa, New Zealand, Tonga, etc. Along similar lines, Williamsburg Virginia has a theme park depicting Colonial life around the American Revolution. Then, of course, there is the famous Epcot Center with its World Showcase where visitors experience distinct countries in beautiful settings. And most recently, Disney just opened California Adventure that depicts the Golden Vine Winery, the Golden Gate Bridge, Grizzly Peak, Paradise Pier, Hollywood Pictures Back lot, etc. To explore these similar destination spots, the CD contains links to these theme park and the directions are as follow: From the home page, go to the travel, then travel links and click the respective button but you must be connected to the Internet. The extraordinary Caribbean Cultural Center is modeled after the strengths of these wonderful attractions and world class leaders. The Disney Company would be a natural fit for establishing the Caribbean Cultural Center. First, they are the king in theme parks operations and own some of the world’s largest amusement properties. Second, all indications are that this is their corporate direction because of their enormous profitability and impact on the bottom line as conveyed in the 2000 annual report. Third, the Caribbean Cultural Center is a natural extension and harmonizes well with several of their existing endeavors. A few possibilities appear obvious. A.) They have some major theme parks in close proximity to the Caribbean in Orlando Florida where the weather is much like the tropics. They now have Disney World, Epcot, Disney MGM Studios, Animal Kingdom, and Wide World of Sports and they are in need of another venue to attract again renewed interest. B.) Disney has their own cruise ships that go to the east and west Caribbean so that this could be tied in with this. C.) The Caribbean Cultural Center could be connected with the Castaways Cay, which is a private island resort, operated by Disney in the Bahamas. The fourth reason why this would be a natural fit for the Disney Company is that they are interested in developing a major theme park in South America (where there are none) in a major population center with high income. The Caribbean Cultural Center goes hand in hand with this because the Carnival party atmosphere which is so popular in the Caribbean is even more so in South America especially in Rio De Jenero. Factors such as these should instill interest in Disney executives to pursue the Caribbean Cultural Center either in whole or part. Disney also is willing to listen if not in fact use the ideas of others. In 1982 two gentlemen approached them with the idea for the Wide World of Sports complex which became a reality. Disney employees had over 200 interactions with the creators who even provided them with a model of complex. It was such a good idea that Disney built the complex and the courts latter upheld the decision that the individuals did have a patent on the idea. They were awarded 201 million dollars by the court because of their documentation and Disney’s lack of evidence that they had similar ideas or plans for development. In fact, the plaintiffs’ lawyers during the trial encountered a similar allegation in the development of Epcot Center and the possibility that Disney was not the original creator of that theme park too. Hence, there is the distinct possibility that Disney may be interested in the creative ideas of outside consultants. In conclusion, the Caribbean Cultural Center is an amusement park for the enjoyment and enrichment of the fun loving public. Modeled after similar world class theme parks, its distinct features of the Caribbean create an atmosphere many worldwide visitors certainly would come to see and to enjoy. Disney is a natural candidate for sponsoring such a tropical adventure because it fits in so well with many of its existing structures or possible expansions. They also may listen to outside consultants if the idea is good and it follows the corporate direction. So I thought this creative idea for a theme park could possibly become an E ticket ride and adventure. As you continue to examine the possibility of establishing the Caribbean Cultural Center, be sure to review the following the web pages: This proposal is worth exploring and upon further examination, I hope your enthusiasm will grow into a partnership for sponsoring the Caribbean Cultural Center. Thank you!
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